Branding a Line of Kimchi
This all-natural kimchi was in need of an overhaul. We redesigned the labels with a crisp, organized feel and added some relevant, playful text. The new brand keeps the authentic Korean feel but targets a growing market of kimchi enthusiasts. The brand has now been extended to include a radish kimchi and a pickled ginger.
We love our kimchi packaging! Great job! Your design has helped build our brand. We are a very satisfied and repeat customer. We love your work!
National Sales, Lucky Foods